The approach to male aesthetics differs from that of females. Anatomical, psychological, and social factors determine treatment goals. Men face the same skin concerns as females, namely, acne, pigmentation, ageing changes, etc. While treatments remain the same, the approach has to be very different. For e.g., the peels used on a male skin may have to be stronger, considering the thicker, more rugged skin type.

Men have a squarer face, a more angled and larger jaw, and equally balanced upper and lower facial proportions. Facial muscle mass, subcutaneous tissue, and blood vessel density are also increased in men relative to women. Injectable anti-ageing procedures remain the most popular treatments in men too. However, the approach and method of injections need to be very different in comparison to injecting a female face.

In addition to the treatments that are common for both men as well as women, there are few specific services that cater exclusively to men.